"Across his own lifelong adventure in music, Tom Morris partnered with some of the most inspired and inspiring personalities to bring forth exquisitely provocative programs that overwhelmed audiences with their beauty and power. In ‘Always the Music’, Morris assembles these people together to share their stories woven with his own, and to draw from their example what orchestras and festivals need to keep building the flywheel of enduring music that feeds the soul. If there is one book to read about music, one book that captures the human alchemy that makes a great orchestra or festival tick, this is it."

"Tom Morris is a living legend, and his long-awaited book is a gift to everyone who cares deeply about music. You hold in your hand a treasure trove of insights, reflections, predictions and even divinations — as well as a hearty dose of scintillating industry tales! Like the author himself, the book is full of grace and wisdom and exuberant optimism. Every musician and music lover must read it."

From the book's first stories of Morris' youthful encounters with orchestral music, you know this is a person destined to shape the future of our field. Chapter after captivating chapter, he opens the door to his deeply personal friendships with musical luminaries, like Arthur Fiedler, John Williams, Oliver Knussen and Christoph von Dohnányi, as well as the next generation's pioneers, like Claire Chase and Barbara Hannigan. In doing so, he reveals his undiminished curiosity, passion and optimism for classical music's future. Ultimately, his career is a roadmap for anyone wanting to understand what service leadership looks like in music and the arts.

For anyone who hungrily cross-references all manner of thinking related to management, leadership, developing ideas, working with teams and achieving audacious goals. Readers don't need to be working in the music industry to enjoy, learn and be inspired from what they'll read on these pages.

Tom Morris’s fascinating, inspiring book gains its strength from his abundant love for music and musicians, making it a genuine pleasure to read. It is chock full of crucial life lessons and vivid anecdotes from his years among a who’s who of classical and contemporary music. Narrated in Morris’s wise, generous, and congenial voice, and layered with rich insights and big-picture takeaways, this book feels like the education we need: an invaluable tour through the last several decades of the classical music business, and a helpful set of suggestions for its future.

"Tom Morris opens the curtain on an extraordinary career, driven by a boundless curiosity, openness to new adventures and possibilities, and quest for excellence. In doing so, he offers both inspiration and counsel - and sometimes a bracing but refreshing bucket of icy cold water - for arts presenters seeking to maintain vitality and relevance in our rapidly ever-changing world."